Course Overview

Main Objectives:

Enhance sales productivity and customer engagement with AI-powered insights and automation.

Key Features:

1. tools that offers Robust Analytics and Reporting
2. marketplace offering thousands of third-party applications that integrate seamlessly
3.a wide range of CRM features
4. tools to create personalized marketing campaigns, analyze customer data, and optimize marketing strategies

Pricing Model:

1. Included in Salesforce plans (25−300+/user/month)

Value Justification/Note:

mainly email marketing platform

Certifications:

https://trailheadacademy.salesforce.com/

Reference 1 (YT):

Reference 2 (blog):

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Reference 3 (tutorial):